What is inside
- Chat, assistants, agents: what each one is good for in a brand planning cycle.
- Concrete examples on the tasks that eat the most time: slides, objectives turned into tactics, KPIs, insight synthesis.
Who it is for
Product managers, brand managers and marketing leads in pharma.
Language
The session was held in French on 23 June 2026. YouTube's auto-translated subtitles make it easy to follow in English.